Search results for: American Marketing Association

Showing 141 - 160 results of 172 Refine Results
  1. 141

    National conference on research design : Waldorf-Astoria Hotel, March 6, 1964; proceedings

    Published: 1964
    Physical Description: 58 pages : illustrations ; 28 cm
    Conference Proceeding Book
  2. 142

    Criteria to assist users of marketing research

    Published: American Marketing Association, 1962
    Physical Description: 21 pages ; 23 cm
    Book
  3. 143

    Best of health care marketing : 1991

    Published: Academy for Health Services Marketing, American Marketing Association, 1992
    Physical Description: 147 pages : illustrations ; 28 cm
    Book
  4. 144

    Reflections on progress in marketing : proceedings, 1964 Educators Conference

    Published: American Marketing Association, 1965
    Physical Description: xxvi, 710 pages : illustrations ; 23 cm
    Conference Proceeding Book
  5. 145

    Buyer/consumer information processing ; [papers of a workshop]

    Published: University of North Carolina Press, 1974
    Physical Description: 425 pages : illustrations ; 24 cm
    Book
  6. 146

    International marketing : managerial issues, research, and opportunities

    Published: American Marketing Association, 1983
    Physical Description: xv, 117 pages : illustrations ; 23 cm.
    Conference Proceeding Book
  7. 147

    The Charles Coolidge Parlin Awards : thirty years of achievements in marketing

    Published: [publisher not identified], 1976
    Physical Description: ix, 39 pages : illustrations ; 23 cm
    Book
  8. 148

    Attitude research plays for high stakes

    Published: American Marketing Association, 1979
    Physical Description: vii, 279 pages : illustrations ; 23 cm.
    Conference Proceeding Book
  9. 149

    Add value to your service : the key to success

    Published: American Marketing Association, 1987
    Physical Description: vi, 214 pages ; 28 cm.
    Conference Proceeding Book
  10. 150

    Service excellence : marketing's impact on performance.

    Published: American Marketing Association, 1989
    Physical Description: vi, 188 pages : illustrations ; 28 cm.
    Conference Proceeding Book
  11. 151

    Organizational buying behavior

    Published: American Marketing Association, 1978
    Physical Description: iii, 159 pages : illustrations ; 23 cm.
    Book
  12. 152

    Ecological marketing

    Published: American Marketing Association, 1976
    Physical Description: vii, 168 pages ; 23 cm.
    Conference Proceeding Book
  13. 153

    Marketing of services

    Published: American Marketing Association, 1981
    Physical Description: vi, 244 pages : illustrations ; 28 cm
    Conference Proceeding Book
  14. 154

    A look back, a look ahead : papers given at the AMA's 1979 Attitude Research Conference

    Published: American Marketing Association, 1980
    Physical Description: ix, 207 pages ; 23 cm.
    Conference Proceeding Book
  15. 155

    Journal of marketing

    ProQuest One Business: 1986 - 2002 (ProQuest)
    SAGE Journals Premier 2024: 1999 to present
    Business Source Complete: 1936 to present (EBSCO)
    JSTOR Business II Archive Collection: 1936 to present. (Due to publisher restrictions, the most recent 4 years are not available) (JSTOR)
    Business Premium Collection: 1986 - 2002 (ProQuest)
    Sabinet African Journals Full Open Access Journal Collection: 2006 - 2012
    SAGE Journals Deep Backfile Upgrade Purchase 2019: 1936 - 1998
    Research Library: 1986 - 2002 (ProQuest)
    Psychology Database: 1986 - 2002 (ProQuest)
    OmniFile Full Text Select (H.W. Wilson): 2003 - 2003 (EBSCO)
    Proquest Periodicals Archive Online Collection 1: 1936 - 2000 (ProQuest)
    JSTOR Arts & Sciences VII Archive Collection: 1936 to present. (Due to publisher restrictions, the most recent 4 years are not available) (JSTOR)
    ProQuest One Business: 1936 - 1951, 1953 - 1956, 1958 - 1958, 1960 - 1985 (ProQuest)
    Business Premium Collection: 1936 - 1951, 1953 - 1956, 1958 - 1958, 1960 - 1985 (ProQuest)
    Psychology Database: 1936 - 1951, 1953 - 1956, 1958 - 1958, 1960 - 1985 (ProQuest)
    Electronic Journal
  16. 156

    Advertising and the public interest : selected papers from the Conference on Advertising and the Public Interest held in Washington, D.C., May 1973

    Published: American Marketing Association, 1974
    Physical Description: xvi, 264 pages ; 23 cm
    Conference Proceeding Book
  17. 157

    Marketing is everybody's business

    Published: Academy for Health Services Marketing, American Marketing Association, 1988
    Physical Description: vi, 186 pages : illustrations ; 28 cm.
    Conference Proceeding Book
  18. 158

    Review of marketing.

    Physical Description: volumes ; 24 cm
    Serial
  19. 159

    First North American Workshop on Historical Research in Marketing : proceedings of a conference held at Michigan State University, East Lansing, Mich., June 1983 with the support o...

    Published: Department of Marketing and Transportation Administration, Graduate School of Business Administration, Michigan State University, 1983
    Physical Description: 1 online resource (x, 181 leaves) : illustrations
    Connect to online resource - All users
    Electronic Conference Proceeding eBook
  20. 160

    Journal of public policy & marketing JPP & M : an annual publication of the Division of Research, Graduate School of Business Administration, the University of Michigan.

    Published: The Division,, American Marketing Association, Sage Publ 1983
    ProQuest One Business: 1993 - 2002 (ProQuest)
    SAGE Journals Premier 2024: 1999 to present
    Business Source Complete: 1982 to present (EBSCO)
    JSTOR Business II Archive Collection: 1983 to present. (Due to publisher restrictions, the most recent 4 years are not available) (JSTOR)
    JSTOR Arts & Sciences VI Archive Collection: 1983 to present. (Due to publisher restrictions, the most recent 4 years are not available) (JSTOR)
    Business Premium Collection: 1993 - 2002 (ProQuest)
    Nexis Uni: 1994 - 2017 (Nexis Uni @ LexisNexis)
    SAGE Journals Deep Backfile Upgrade Purchase 2019: 1983 - 1998
    Business Abstracts with Full Text (H.W. Wilson): 1998 - 2003 (EBSCO)
    OmniFile Full Text Select (H.W. Wilson): 1998 - 2003 (EBSCO)
    Electronic Journal