Search results for: McDaniel, Carl, Jr., 1941-

Showing 1 - 7 results of 7 Refine Results
  1. 1

    Understanding marketing : a study guide to accompany marketing: an integrated approach

    Authors: McDaniel, Carl, Jr., 1941-
    Published: Harper & Row, 1979
    Physical Description: iii, 204 pages ; 28 cm
    Book
  2. 2

    Marketing

    Authors: McDaniel, Carl, Jr., 1941-
    Published: Harper & Row, 1982
    Physical Description: xix, 752 pages, 24 unnumbered pages : illustrations ; 25 cm
    Book
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    MKTG 11 : principles of marketing

    Authors: Lamb, Charles W., Hair, Joseph F., Jr., 1944-, McDaniel, Carl, Jr., 1941-
    Published: Cengage Learning, 2018
    Physical Description: viii, 391 pages, 40 unnumbered pages : color illustrations ; 28 cm
    Book
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