Search results for: Mullins, John W. (John Walker)
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The new business road test : what entrepreneurs and executives should do before writing a business plan
Authors: Mullins, John W. (John Walker)
Published: Financial Times Prentice Hall, 2003Physical Description: xiv, 270 pages : illustrations ; 24 cmHoldings: Loading…
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Marketing management : a strategic decision-making approach
Authors: Mullins, John W. (John Walker)
Published: McGraw-Hill Irwin, 2010Physical Description: xxi, 551 pages : illustrations ; 26 cmHoldings: Loading…
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The new business road test : what entrepreneurs and investors should do before launching a lean start-up
Authors: Mullins, John W. (John Walker)
Published: Pearson, 2018Physical Description: xx, 337 pages : illustrations ; 24 cmHoldings: Loading…
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