Search results for: Pearce, Michael R., 1946-
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1
Appraising the economic and social effects of advertising : a review of issues and evidence
Authors: Pearce, Michael R., 1946-
Published: [Marketing Science Institute], 1971Physical Description: 1 volume (various pagings) ; 28 cm.Holdings: Loading…
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2
Theories of entry
Authors: Pearce, Michael R., 1946-
Published: Marketing Science Institute, 1975Physical Description: vi, 122 pages : illustrations ; 28 cm.Holdings: Loading…
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3
Power retail : winning strategies from Chapters and other leading retailers in Canada
Authors: Stevenson, Lawrence N.Other Authors: “…Pearce, Michael R., 1946-…”
Published: McGraw-Hill Ryerson, 1999
Physical Description: v, 254 pages : illustrations ; 24 cmHoldings: Loading…
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