APA (7th ed.) Citation

Advertising Research Foundation & Audits & Surveys. (1977). ARF total audit: An audit of Audits & Survey's [i.e. Surveys'] study, "Readership of ten major magazines". ARF.

Chicago Style (17th ed.) Citation

Advertising Research Foundation and Audits & Surveys. ARF Total Audit: An Audit of Audits & Survey's [i.e. Surveys'] Study, "Readership of Ten Major Magazines". New York: ARF, 1977.

MLA (9th ed.) Citation

Advertising Research Foundation and Audits & Surveys. ARF Total Audit: An Audit of Audits & Survey's [i.e. Surveys'] Study, "Readership of Ten Major Magazines". ARF, 1977.