The creative mystique : how to manage it, nurture it, and make it pay / John M. Keil.

Bibliographic Details
Uniform Title:Ronald series on marketing management.
Main Author: Keil, John M.
Language:English
Published: New York : Wiley, [1985], ©1985.
Series:Ronald series on marketing management.
Subjects:
Creative ability in business.
Physical Description:ix, 231 pages ; 25 cm.
Format: Book

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