Buell, V. P. (1984). Marketing management: A strategic planning approach. McGraw-Hill.
Chicago Style (17th ed.) CitationBuell, Victor P. Marketing Management: A Strategic Planning Approach. New York: McGraw-Hill, 1984.
MLA (9th ed.) CitationBuell, Victor P. Marketing Management: A Strategic Planning Approach. McGraw-Hill, 1984.
Warning: These citations may not always be 100% accurate.