APA (7th ed.) Citation

Buell, V. P. (1984). Marketing management: A strategic planning approach. McGraw-Hill.

Chicago Style (17th ed.) Citation

Buell, Victor P. Marketing Management: A Strategic Planning Approach. New York: McGraw-Hill, 1984.

MLA (9th ed.) Citation

Buell, Victor P. Marketing Management: A Strategic Planning Approach. McGraw-Hill, 1984.

Warning: These citations may not always be 100% accurate.