Note on sources of external marketing data.

Bibliographic Details
Main Author: Daniells, Lorna M.
Corporate Author: Harvard University. Graduate School of Business Administration
Language:English
Published: Boston, MA : Harvard Business School : Distributed by HBS Case Services, [1984?], ©1980.
Edition:Revised 6/84.
Subjects:
Genre:
Physical Description:79 pages ; 28 cm
Format: Book

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