Working wife and nonworking wife families as a basis for market segmentation / by Susan P. Douglas.

Bibliographic Details
Uniform Title:Report (Marketing Science Institute) ; no. 75-114.
Main Author: Douglas, Susan P.
Language:English
Published: Cambridge : Marketing Science Institute, 1975.
Series:Report (Marketing Science Institute) ; no. 75-114.
Subjects:
Physical Description:38 pages ; 28 cm.
Format: Book

MARC

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