Elements of marketing / [by] Paul D. Converse, Harvey W. Huegy [and] Robert V. Mitchell.
| Main Author: | |
|---|---|
| Other Authors: | |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
[1965]
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| Edition: | Seventh edition. |
| Subjects: | |
| Physical Description: | xv, 710 pages : illustrations ; 24 cm |
| Format: | Book |
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