Basic marketing : a managerial approach / [by] E. Jerome McCarthy.

Bibliographic Details
Main Author:	McCarthy, E. Jerome (Edmund Jerome)
Language:	English
Published:	Homewood, Ill. : R.D. Irwin, 1964.
Edition:	Revised edition.
Subjects:	Marketing.
Physical Description:	xviii, 978 pages : illustrations, maps ; 24 cm
Format:	Book

Basic marketing : a managerial approach

Authors: McCarthy, E. Jerome (Edmund Jerome)
Published: R.D. Irwin, 1984

Physical Description: xvii, 841 pages : illustrations ; 25 cm.

Book

Authors: McCarthy, E. Jerome (Edmund Jerome)
Published: R.D. Irwin, 1981

Physical Description: xix, 762 pages : illustrations ; 25 cm

Book

Authors: McCarthy, E. Jerome (Edmund Jerome)
Published: R. D. Irwin, 1978

Physical Description: xix, 767 pages : illustrations ; 24 cm

Book

Authors: McCarthy, E. Jerome (Edmund Jerome)
Published: R. D. Irwin, 1968

Physical Description: xxvi, 755 pages : illustrations, maps ; 24 cm

Book

Authors: McCarthy, E. Jerome (Edmund Jerome)
Published: R.D. Irwin, 1960

Physical Description: 770 pages : illustrations ; 24 cm

Book