Advertising and competition ; theory, measurement, fact / [by] James M. Ferguson.
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Main Author: | |
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Language: | English |
Published: |
Cambridge, Mass. :
Ballinger Pub. Co.,
[1974]
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Subjects: | |
Physical Description: | xiii, 190 pages ; 24 cm |
Format: | Book |
MSU Remote Storage
Call Number: |
HF5821 .F45
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HF5821 .F45 | Available Get this |
MSU Gast Business Library
Call Number: |
HF5821 .F45
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HF5821 .F45 (Copy #2) | Available Get this |