APA (7th ed.) Citation

Sandage, C. H., & Sargent, H. W. (1972). Frontiers of advertising theory and research: A symposium honoring C. H. Sandage. Pacific Books.

Chicago Style (17th ed.) Citation

Sandage, C. H., and Hugh Williams Sargent. Frontiers of Advertising Theory and Research: A Symposium Honoring C. H. Sandage. Palo Alto, Calif.: Pacific Books, 1972.

MLA (9th ed.) Citation

Sandage, C. H., and Hugh Williams Sargent. Frontiers of Advertising Theory and Research: A Symposium Honoring C. H. Sandage. Pacific Books, 1972.