Readings in basic marketing / edited by E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz.

Bibliographic Details
Other Authors: McCarthy, E. Jerome (Edmund Jerome)
Grashof, John F.
Brogowicz, Andrew A.
Language:English
Published: Homewood, Ill. : R. D. Irwin, 1978.
Edition:Revised edition.
Subjects:
Physical Description:viii, 427 pages : illustrations ; 23 cm
Format: Book

MARC

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050 0 0 |a HF5415  |b .R334 1978 
082 0 |a 658.8/008 
090 |a HF5415 .R334 1978 
245 0 0 |a Readings in basic marketing /  |c edited by E. Jerome McCarthy, John F. Grashof, Andrew A. Brogowicz. 
250 |a Revised edition. 
260 |a Homewood, Ill. :  |b R. D. Irwin,  |c 1978. 
300 |a viii, 427 pages :  |b illustrations ;  |c 23 cm 
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700 1 |a McCarthy, E. Jerome  |q (Edmund Jerome)  |0 http://id.loc.gov/authorities/names/n79076013 
700 1 |a Grashof, John F.  |0 http://id.loc.gov/authorities/names/n81119420 
700 1 |a Brogowicz, Andrew A.  |0 http://id.loc.gov/authorities/names/n79076136 
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952 f f |p Can Circulate  |a Michigan State University-Library of Michigan  |b Michigan State University  |c MSU Gast Business Library  |d MSU Gast Business Library  |t 0  |e HF5415 .R334 1978  |h Library of Congress classification  |i Printed Material  |m 31293001340243  |n 3