Televised medicine advertising and children / Thomas S. Robertson, John R. Rossiter and Terry C. Gleason.

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Bibliographic Details
Main Author: Robertson, Thomas S.
Other Authors: Rossiter, John R., Gleason, Terry C.
Language:English
Published: New York : Praeger Publishers, 1979.
Subjects:
Advertising > Pharmaceutical industry > United States.
Television advertising and children > United States.
Physical Description:xi, 175 pages : forms ; 25 cm
Format: Book

MSU Main Library

Holdings details from MSU Main Library
Call Number: HF6161.D7 R6
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