Televised medicine advertising and children / Thomas S. Robertson, John R. Rossiter and Terry C. Gleason.

Bibliographic Details
Main Author:	Robertson, Thomas S.
Other Authors:	Rossiter, John R. Gleason, Terry C.
Language:	English
Published:	New York : Praeger Publishers, 1979.
Subjects:	Advertising > Pharmaceutical industry > United States. Television advertising and children > United States.
Physical Description:	xi, 175 pages : forms ; 25 cm
Format:	Book

Description
Call Number:	HF6161.D7 R6
Bibliography Note:	Includes bibliographies and index.
ISBN:	0030491614