Contemporary advertising / Courtland L. Bovée, William F. Arens.

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Bibliographic Details
Main Author: Bovée, Courtland L.
Other Authors: Arens, William F.
Language:English
Published: Homewood, Ill. : R.D. Irwin, 1982.
Subjects:
Advertising.
Physical Description:xxiv, 808 pages : illustrations (some color) ; 29 cm
Format: Book

MSU Main Library - Oversize Collection, 3 West

Holdings details from MSU Main Library - Oversize Collection, 3 West
Call Number: HF5821 .B62 1982
HF5821 .B62 1982 Available Get this