Recruiting effects of army advertising / James N. Dertouzos, J. Michael Polich ; with Anil Bamezai, Thomas Chestnut.

Bibliographic Details
Uniform Title:R (Rand Corporation) ; R-3577-FMP.
Corporate Authors: Rand Corporation
United States. Office of the Assistant Secretary of Defense/Force Management and Personnel
Other Authors: Dertouzos, James N., 1950-
Polich, J. Michael
Bamezai, Anil
Chestnut, Thomas
Language:English
Published: Santa Monica, CA : Rand Corp., [1989]
Series:R (Rand Corporation) ; R-3577-FMP.
Subjects:
Genre:
Physical Description:xi, 40 pages ; 23 cm.
Format: Book

MARC

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090 |a UB323 .R43 1989 
245 0 0 |a Recruiting effects of army advertising /  |c James N. Dertouzos, J. Michael Polich ; with Anil Bamezai, Thomas Chestnut. 
260 |a Santa Monica, CA :  |b Rand Corp.,  |c [1989] 
300 |a xi, 40 pages ;  |c 23 cm. 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
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490 1 |a R-3577-FMP 
500 |a "Prepared for the Office of the Assistant Secretary of Defense for Force Management and Personnel." 
500 |a "January 1989." 
504 |a Bibliography: pages 37-40. 
650 0 |a Advertising  |x Recruiting and enlistment  |z United States  |v Statistics.  |0 http://id.loc.gov/authorities/subjects/sh85001163 
700 1 |a Dertouzos, James N.,  |d 1950-  |0 http://id.loc.gov/authorities/names/n82100965 
700 1 |a Polich, J. Michael.  |0 http://id.loc.gov/authorities/names/n80049602 
700 1 |a Bamezai, Anil.  |0 http://id.loc.gov/authorities/names/n93077284 
700 1 |a Chestnut, Thomas. 
710 2 |a Rand Corporation.  |0 http://id.loc.gov/authorities/names/n78083407 
710 1 |a United States.  |b Office of the Assistant Secretary of Defense/Force Management and Personnel.  |0 http://id.loc.gov/authorities/names/n85066452 
830 0 |a R (Rand Corporation) ;  |v R-3577-FMP.  |0 http://id.loc.gov/authorities/names/n83734549 
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