APA (7th ed.) Citation

Dirks, L. M., & Daniel, S. H. (1991). Marketing without mystery: A practical guide to writing a marketing plan. Amacom.

Chicago Style (17th ed.) Citation

Dirks, Laura M., and Sally H. Daniel. Marketing Without Mystery: A Practical Guide to Writing a Marketing Plan. New York, NY: Amacom, 1991.

MLA (9th ed.) Citation

Dirks, Laura M., and Sally H. Daniel. Marketing Without Mystery: A Practical Guide to Writing a Marketing Plan. Amacom, 1991.