Marketing without mystery : a practical guide to writing a marketing plan / Laura M. Dirks, Sally H. Daniel.

Marketing plans : how to prepare them, how to use them
by: McDonald, Malcolm
Published: (2002)

Developing, implementing & managing an effective marketing plan
by: Goetsch, H. W.
Published: (1993)

The Marketing planner
by: McDonald, Malcolm
Published: (1992)

Smart marketing for associations
by: Poskaitis, M. Michelle
Published: (2001)

Fast track marketing : implementing innovative tactics in the global marketplace
by: Hathaway-Bates, John
Published: (1993)

Radical marketing : from Harvard to Harley, lessons from ten that broke the rules and made it big
by: Hill, Sam, 1953-
Published: (1999)

Market-based assets and shareholder value : a framework for analysis
by: Srivastava, Rajendra K.
Published: (1997)

The process of timely strategic marketing change : punctuations, influences and anomalies
by: Mullins, John W.
Published: (1995)

Marketing plans : how to prepare them, how to use them
by: McDonald, Malcolm
Published: (1999)

Marketing management : a planning approach
by: Hughes, G. David (George David)
Published: (1978)

Valuing market strategies
by: Day, George S.
Published: (1988)

Brand managers' perceptions of the marketing communications budget allocation process
by: Low, George S. (George Solon)
Published: (1998)

Understanding digital marketing : marketing strategies for engaging the digital generation
by: Ryan, Damian
Published: (2012)

Understanding digital marketing : marketing strategies for engaging the digital generation
by: Ryan, Damian
Published: (2009)

The one-day marketing plan : organizing and completing the plan that works
by: Hiebing, Roman G.
Published: (1999)

Strategic market management
by: Aaker, David A.
Published: (2011)

Strategic market management
by: Aaker, David A., et al.
Published: (2018)

Marketing plans : a complete guide in pictures
by: McDonald, Malcolm
Published: (2012)

How to write a marketing plan
by: Westwood, John, 1947-
Published: (2016)

Value for money marketing : a guide to measuring marketing performance
by: Mullin, Roddy
Published: (2001)

Market focus : achieving and sustaining marketing effectiveness
by: Brown, Rick
Published: (1993)

Handbook of marketing strategy
Published: (2012)

Marketing planning guide
by: Stevens, Robert E., 1942-
Published: (1991)

Marketing planning in a total quality environment
by: Linneman, Robert E., 1928-
Published: (1995)

Advanced marketing strategy : phenomena, analysis, and decisions
by: Urban, Glen L.
Published: (1991)

Market driven strategy : processes for creating value
by: Day, George S.
Published: (1990)

The marketing plan : a practitioner's guide
by: Westwood, John, 1947-
Published: (1998)

Marketing strategy : a customer-driven approach
by: Schnaars, Steven P.
Published: (1991)

Basic marketing : a marketing strategy planning approach
by: Perreault, William D., Jr
Published: (2014)

Accountable marketing : the economics of data-driven marketing
by: Rosenwald, Peter J. (Consultant)
Published: (2004)

Corporate marketing planning
by: Brion, John M.
Published: (1967)

Marketing for managers
by: Webster, Frederick E.
Published: (1974)

Market planning guide : a handbook to help you design, write, and use a marketing plan tailored to your specific business needs
by: Bangs, David H.
Published: (1987)

Profit impact marketing strategy, PIMS : retrospect and prospects
Published: (2004)

The capabilities of market-driven organizations : commentary
by: Day, George S.
Published: (1993)

The successful marketing plan : a disciplined and comprehensive approach
by: Hiebing, Roman G.
Published: (2003)