The superpollsters : how they measure and manipulate public opinion in America / David W. Moore.

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Bibliographic Details
Main Author: Moore, David W. (David William), 1940-
Language:English
Published: New York : Four Walls Eight Windows, [1992], ©1992.
Subjects:
Public opinion > United States.
Public opinion polls.
Mass media > United States > Influence.
Election forecasting > United States.
Physical Description:xi, 388 pages : illustrations ; 24 cm
Format: Book
Description
Note:Includes index.
Call Number:HN90.P8 M66 1992
Bibliography Note:Includes bibliographical references and index.
ISBN:0941423743 :