Power direct marketing : how to make it work for you / "Rocket" Ray Jutkins.

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Bibliographic Details
Main Author: Jutkins, Ray, 1936-
Language:English
Published: Lincolnwood, Ill., U.S.A. : NTC Business Books, 1994.
Subjects:
Direct marketing.
Physical Description:xxi, 314 pages : illustrations ; 24 cm
Format: Book
Description
Call Number:HF5415.126 .J874 1994
Bibliography Note:Includes bibliographical references (pages 305-306) and index.