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OCoLC |
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|a 658.8/005
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|a HF5410 .A66
|
245 |
0 |
0 |
|a Applications in basic marketing.
|
260 |
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|a Homewood, IL :
|b Irwin,
|c ©1990-
|
300 |
|
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|a volumes :
|b illustrations ;
|c 26 cm
|
310 |
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|a Annual.
|
336 |
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|a text
|b txt
|2 rdacontent
|
337 |
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|a unmediated
|b n
|2 rdamedia
|
338 |
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|a volume
|b nc
|2 rdacarrier
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362 |
0 |
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|a 1990-
|
500 |
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|a Editors: 1990- E. Jerome McCarthy and William D. Perreault, Jr.
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504 |
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|a Includes bibliographical references.
|
520 |
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|a "Clippings from the popular business press."
|
580 |
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|a Companion vol. to: McCarthy, E. Jerome (Edmund Jerome). Basic marketing; and: McCarthy, E. Jerome (Edmond Jerome). Essentials of marketing.
|
650 |
|
0 |
|a Marketing
|v Periodicals.
|0 http://id.loc.gov/authorities/subjects/sh2008107303
|
650 |
|
0 |
|a Marketing
|x Management
|v Periodicals.
|0 http://id.loc.gov/authorities/subjects/sh2010100737
|
700 |
1 |
|
|a McCarthy, E. Jerome
|q (Edmund Jerome)
|0 http://id.loc.gov/authorities/names/n79076013
|
700 |
1 |
|
|a Perreault, William D.,
|c Jr.
|0 http://id.loc.gov/authorities/names/n84017809
|
700 |
1 |
|
|a McCarthy, E. Jerome
|q (Edmund Jerome).
|t Basic marketing.
|0 http://id.loc.gov/authorities/names/n79076013
|
700 |
1 |
|
|a McCarthy, E. Jerome
|q (Edmund Jerome).
|t Essentials of marketing.
|0 http://id.loc.gov/authorities/names/n79076013
|
907 |
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|p Can Circulate
|a Michigan State University-Library of Michigan
|b Michigan State University
|c MSU Gast Business Library
|d MSU Gast Business Library
|t 0
|e HF5410 .A66
|h Library of Congress classification
|i Printed Material
|j 1993/1994
|m 31293002159683
|n 1
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|b Michigan State University
|c MSU Gast Business Library
|d MSU Gast Business Library
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|j 2004/2005
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