APA (7th ed.) Citation

McGrath, M. E. (1995). Product strategy for high-technology companies: How to achieve growth, competitive advantage, and increased profits. Irwin Professional Pub..

Chicago Style (17th ed.) Citation

McGrath, Michael E. Product Strategy for High-technology Companies: How to Achieve Growth, Competitive Advantage, and Increased Profits. Burr Ridge, Ill.: Irwin Professional Pub., 1995.

MLA (9th ed.) Citation

McGrath, Michael E. Product Strategy for High-technology Companies: How to Achieve Growth, Competitive Advantage, and Increased Profits. Irwin Professional Pub., 1995.