Retailing of financial services / Peter J. McGoldrick and Steven J. Greenland.

Bibliographic Details
Main Author: McGoldrick, Peter J.
Other Authors: Greenland, Steven J.
Language:English
Published: London ; New York : McGraw-Hill Book Co., [1994], ©1994.
Subjects:
Financial services industry > Management.
Financial services industry > Customer services.
Financial services > Marketing.
Physical Description:xvi, 299 pages : illustrations ; 24 cm
Format: Book

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