Successful marketing strategies for nonprofit organizations / Barry J. McLeish.

Bibliographic Details
Main Author: McLeish, Barry, 1956-
Language:English
Published: New York : J. Wiley, [1995], ©1995.
Series:Nonprofit law, finance, and management series.
Subjects:
Nonprofit organizations > Marketing.
Physical Description:xx, 294 pages : illustrations ; 23 cm.
Format: Book
Description
Call Number:HF5415 .M385 1995
Bibliography Note:Includes bibliographical references and index.
ISBN:0471105686
0471105678 (pbk.)