Communicating effectively with major donors / Dianne A. Brehmer, editor.

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Bibliographic Details
Other Authors:	Brehmer, Dianne A.
Language:	English
Published:	San Francisco, Calif. : Jossey-Bass, Inc., [1995], ©1995.
Series:	Jossey-Bass nonprofit sector series. New directions for philanthropic fundraising ; no. 10, Winter 1995.
Subjects:	Fund raising > United States. Communication > United States. Interpersonal communication > United States.
Physical Description:	118 pages : illustrations ; 23 cm.
Format:	Book

Contents:

Communication contexts of fundraising / Dianne A. Brehmer, J. D. Ragsdale
Quality communication in achieving fundraising excellence / J. D. Ragsdale
Communication in cultivation and solicitation of major gift donors / Richard E. Matheny
Listening in fundraising / Jesse C. "Buzz" Sawyer
Between the lines : Intricacies of major donor communication / Gary A. Tobin
Integrating marketing, public relations, and fundraising for successful results / Judith Turner Phair-- Saying what donors want to hear / Kaye Ferguson-Patton
Understanding cultural difference in fundraising / Emmett D. Carson.