AutoSim marketing laboratory.

Designed to teach customer and competitor analysis and marketing decision-making in a simulation environment.

Bibliographic Details
Corporate Author: Interpretive Software, Inc
Other Authors: James, Stuart W.
Deighan, Michael
Kinnear, Thomas C., 1943-
Published: Charlottesville, Va. : Interpretive Software Inc., [1995], ©1995.
Edition:Single player Windows version 2.03.
Subjects:
Genre:
Physical Description:1 computer disc ; 3 1/2 in. + 1 manual (145 pages : illustrations ; 28 cm)
Variant Title:
AutoSim, the marketing laboratory:
Format: Software Book

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