The mid-youth market : baby boomers in their peak earning and spending years / by Cheryl Russell.

Bibliographic Details
Main Author: Russell, Cheryl, 1953-
Language:English
Published: Ithaca, N.Y. : New Strategist Publications, [1996], ©1996.
Subjects:
Baby boom generation > United States > Statistics.
Baby boom generation > United States > Economic conditions > Statistics.
Consumers > United States > Statistics.
Consumer behavior > United States > Statistics.
Genre:
Statistics.
Physical Description:xi, 271 pages : illustrations ; 26 cm
Format: Book
Contents:
  • Population
  • Families and households
  • Income
  • Wealth and spending
  • Labor force
  • Health and fitness
  • Education
  • Attitudes and behavior.