Marketing the nonprofit : the challenge of fundraising in a consumer culture / Margaret M. Maxwell, editor.

Bibliographic Details
Uniform Title:New directions for philanthropic fundraising ; no. 18 (Winter 1997)
Corporate Author: Indiana University. Center on Philanthropy
Other Authors: Maxwell, Margaret M.
Language:English
Published: San Francisco, Calif. : Jossey-Bass, Inc., [1997], ©1997.
Series:New directions for philanthropic fundraising ; no. 18 (Winter 1997)
Subjects:
Physical Description:122 pages : illustrations ; 23 cm.
Format: Book

MARC

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