Marketing the nonprofit : the challenge of fundraising in a consumer culture / Margaret M. Maxwell, editor.
| Uniform Title: | New directions for philanthropic fundraising ;
no. 18 (Winter 1997) |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Language: | English |
| Published: |
San Francisco, Calif. :
Jossey-Bass, Inc.,
[1997], ©1997.
|
| Series: | New directions for philanthropic fundraising ;
no. 18 (Winter 1997) |
| Subjects: | |
| Physical Description: | 122 pages : illustrations ; 23 cm. |
| Format: | Book |