APA (7th ed.) Citation

Lister, G. J. (2001). Building your direct mail program (First edition.). Jossey-Bass.

Chicago Style (17th ed.) Citation

Lister, Gwyneth J. Building Your Direct Mail Program. First edition. San Francisco: Jossey-Bass, 2001.

MLA (8th ed.) Citation

Lister, Gwyneth J. Building Your Direct Mail Program. First edition. Jossey-Bass, 2001.