A study of how a strategy creating clusters of commonly-owned newspapers affects prices, quality and profits / by Hugh J. Martin.

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Bibliographic Details
Main Author: Martin, Hugh J.
Language:English
Published: 2001.
Subjects:
Newspapers > Ownership.
Newspapers > Marketing.
Newspapers > Circulation.
Prices.
Profit.
Dissertation Note:
Thesis Ph. D. Michigan State University. Department of Communication Arts & Sciences 2001.
Physical Description:xiii, 151 leaves : illustrations ; 29 cm
Also available as microform.
Format: Thesis Book
Description
Note:"Copyright by Hugh J. Martin, 2001"--leaf [iv].
Call Number:Martin, H - 2 fiche
135 227 THS
Bibliography Note:Includes bibliographical references (leaves 146-151).
Additional Physical Form:
Also available as microform.