Marketing professional services : forward-thinking strategies for boosting your business, your image, and your profits / Philip Kotler, Thomas Hayes, Paul N. Bloom.

Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Hayes, Thomas J. (Thomas Joseph), 1953-
Bloom, Paul N.
Language:English
Published: Paramus, NJ : Prentice Hall, [2002], ©2002.
Edition:Second edition.
Subjects:
Physical Description:x, 422 pages : illustrations ; 24 cm
Format: Book

MARC

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