Creativity, Inc. : building an inventive organization / Jeff Mauzy, Richard Harriman.

Bibliographic Details
Main Author: Mauzy, Jeff
Other Authors: Harriman, Richard A.
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2003], ©2003.
Subjects:
Creative ability in business.
Corporate culture.
Physical Description:xvi, 232 pages ; 25 cm
Format: Book
Contents:
  • pt. 1. Creative thinking. The dynamics that underlie creative thinking. Becoming creatively fit as an individual. Breaking and making connections for an enterprise
  • pt. 2. Climate. The Climate for creativity in an enterprise. Personal creative climate: the bubble
  • pt. 3. Action. Leadership: fostering systemic creativity. Purposeful creativity. Sustaining the change.