The Blackwell encyclopedic dictionary of marketing / edited by Barbara R. Lewis and Dale Littler.
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Corporate Author: | |
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Other Authors: | , |
Language: | English |
Published: |
Oxford ; Cambridge, Mass. :
Blackwell Publishers,
1999, ©1997.
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Edition: | [Paperback edition, 1999]. |
Series: | Blackwell encyclopedia of management.
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Subjects: | |
Genre: | |
Online Access: | |
Local Note: |
MSU: License agreement restricts access to one user at a time. |
Physical Description: | 274 pages ; 26 cm. |
Variant Title: |
Encyclopedia dictionary of marketing.
Dictionary of marketing. |
Format: | Electronic eBook |
MARC
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245 | 0 | 4 | |a The Blackwell encyclopedic dictionary of marketing / |c edited by Barbara R. Lewis and Dale Littler. |
246 | 3 | 0 | |a Encyclopedia dictionary of marketing. |
246 | 3 | 0 | |a Dictionary of marketing. |
250 | |a [Paperback edition, 1999]. | ||
260 | |a Oxford ; |a Cambridge, Mass. : |b Blackwell Publishers, |c 1999, ©1997. | ||
300 | |a 274 pages ; |c 26 cm. | ||
336 | |a text |b txt |2 rdacontent | ||
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490 | 1 | |a The Blackwell encyclopedia of management | |
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505 | 0 | 0 | |t List of Contributors |g vii -- |t Dictionary Entries A-Z |g 1. |
504 | |a Includes bibliographical references and index. | ||
533 | |a Electronic reproduction. |b Boulder, Colo. : |c NetLibrary, |d 2001. |n This NetLibrary eBook does not include some or all of the images that were part of the original hardcopy book. | ||
588 | |a Description based on print version record. | ||
590 | |a MSU: License agreement restricts access to one user at a time. | ||
655 | 4 | |a Electronic books. | |
650 | 0 | |a Marketing |v Dictionaries. |0 http://id.loc.gov/authorities/subjects/sh2008107428 | |
700 | 1 | |a Lewis, Barbara R. |0 http://id.loc.gov/authorities/names/n96064447 | |
700 | 1 | |a Littler, Dale. |0 http://id.loc.gov/authorities/names/n84193769 | |
710 | 2 | |a NetLibrary, Inc. |0 http://id.loc.gov/authorities/names/no99080690 | |
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