APA (7th ed.) Citation

Chevalier, M., & Mazzalovo, G. (2004). Pro logo: Brands as a factor of progress. Palgrave Macmillan.

Chicago Style (17th ed.) Citation

Chevalier, Michel, and Gerald Mazzalovo. Pro Logo: Brands as a Factor of Progress. New York: Palgrave Macmillan, 2004.

MLA (9th ed.) Citation

Chevalier, Michel, and Gerald Mazzalovo. Pro Logo: Brands as a Factor of Progress. Palgrave Macmillan, 2004.