From ice cream to the Internet : using franchising to drive the growth and profit of your business / Scott A. Shane.
Main Author: | |
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Language: | English |
Published: |
Upper Saddle River, N.J. :
Pearson/Prentice Hall,
[2005], ©2005.
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Subjects: | |
Physical Description: | xxvi, 230 pages ; 24 cm |
Format: | Book |
Call Number: | HF5429.23 .S53 2005 |
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Bibliography Note: | Includes bibliographical references (pages 213-221) and index. |
ISBN: | 013149421X 9780131494213 |