From ice cream to the Internet : using franchising to drive the growth and profit of your business / Scott A. Shane.

Bibliographic Details
Main Author: Shane, Scott, 1964-
Language:English
Published: Upper Saddle River, N.J. : Pearson/Prentice Hall, [2005], ©2005.
Subjects:
Physical Description:xxvi, 230 pages ; 24 cm
Format: Book
Description
Call Number:HF5429.23 .S53 2005
Bibliography Note:Includes bibliographical references (pages 213-221) and index.
ISBN:013149421X
9780131494213