The marketing plan / William A. Cohen.

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Bibliographic Details
Main Author: Cohen, William A., 1937-
Language:English
Published: Hoboken, NJ : J. Wiley & Sons, [2006], ©2006.
Edition:Fifth edition.
Subjects:
Marketing > Management.
Physical Description:xviii, 350 pages : illustrations ; 28 cm
Format: Book

MSU Gast Business Library

Holdings details from MSU Gast Business Library
Call Number: HF5415.13 .C6348 2006
HF5415.13 .C6348 2006 Available Get this