Event studies : theory, research and policy for planned events / Donald Getz.
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Language: | English |
Published: |
Amsterdam ; London :
Elsevier Butterworth-Heinemann,
2007.
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Series: | Events management series.
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Subjects: | |
Physical Description: | xxiv, 442 pages, 8 unnumbered pages of plates : illustrations (some color) ; 25 cm. |
Format: | Book |
MSU Gast Business Library
Call Number: |
GT3405 .G47 2007
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GT3405 .G47 2007 | Available Get this |