An Evaluation of Over Easy, A Television Series for and about Older People. Second Edition, 1980.

A five-study evaluation assessed the appeal of Over Easy to its target group and its effectiveness in meeting stated objectives. Aimed at viewers over the age of 55, the daily, half-hour magazine-format program produced by KQED-TV San Francisco, is intended to inform them, encourage positive attitud...

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Bibliographic Details
Corporate Author:	Corporation for Public Broadcasting, Washington, DC. Office of Communication Research
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1981.
Subjects:	Aging Education. Mass Media Effects. Middle Aged Adults. Older Adults. Program Evaluation. Programing (Broadcast) Public Television. Research Methodology. Summative Evaluation. Television Research. Television Surveys. Television Viewing. Over Easy (Television Series) Reports, Research.
Genre:	Reports, Research.
Physical Description:	143 pages
Format:	Microfilm Book

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