How to Make Big Improvements in the Small PR Shop. Revised / R. Keith Moore, Comp.

This guide for small public relations (PR) offices at colleges and universities includes sample job descriptions, information on PR duties and priorities, sample policy statements and operating guidelines, sample publicity materials, questionnaires, and internal forms for organization. Twenty-six ti...

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Bibliographic Details
Main Author:	Moore, R. Keith, Comp
Corporate Author:	Council for the Advancement and Support of Education, Washington, DC
Other Authors:	Hunt, Susan, 1943- (Editor)
Language:	English
Published:	[Place of publication not identified] : Distributed by ERIC Clearinghouse, 1985.
Subjects:	Guidelines. Higher Education. Information Services. Institutional Advancement. Occupational Information. Printing. Public Relations. Publications. Publicity. Questionnaires. Records (Forms) School Personnel. Staff Role. Time Management. Guides, Non-Classroom. Tests/Questionnaires.
Genre:	Guides, Non-Classroom. Tests/Questionnaires.
Physical Description:	124 pages
Format:	Microfilm Book

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