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|a Aleman, Carlos G.
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|a Protocol Analysis as a Method for Analyzing Conversational Data /
|c Carlos G. Aleman and Anita L. Vangelisti.
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|a [Place of publication not identified] :
|b Distributed by ERIC Clearinghouse,
|c 1994.
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|a ERIC Note: Paper presented at the Annual Meeting of the Western States Communication Association (San Jose, CA, February 23-27, 1994).
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|a Protocol analysis, a technique that uses people's verbal reports about their cognitions as they engage in an assigned task, has been used in a number of applications to provide insight into how people mentally plan, assess, and carry out those assignments. Using a system of networked computers where actors communicate with each other over terminals and simultaneously talk aloud their thoughts, researchers can gain insight into people's cognitions during conversations. Participants converse over a computer-mediated channel, while simultaneously providing verbal protocols about their thoughts. It takes participants at least two conversational sessions before they begin to feel comfortable using and interacting on a mediated system. Examples from protocol data and past research illustrate how plans, evaluation, attributions, and shared experiences are activated during conversations. Advantages of the design are: it offers a new sort of data; data collection is easy once conversationalists are acquainted with the system; and there is much potential for investigating questions about cognition and/or interaction. Limitations include: the extent to which verbal protocols reflect cognition specific to the conversation; the sheer amount of time and effort to transcribe the videotapes; and questions regarding participants' varying ability to provide oral protocols. Analysis of protocol concurrent to conversation through a computer-mediated channel offers a unique opportunity to map cognition during interaction. (Contains 11 references.) (RS)
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|a Cognitive Processes.
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|a Vangelisti, Anita L.,
|e author.
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