The Soviet dream world of retail trade and consumption in the 1930s / Amy E. Randall.

Bibliographic Details
Main Author:	Randall, Amy E. (Amy Elise), 1967-
Language:	English
Published:	Basingstoke [England] ; New York : Palgrave Macmillan, 2008.
Series:	Consumption and public life.
Subjects:	Retail trade > Soviet Union. Consumption (Economics) > Soviet Union. Soviet Union > Economic conditions > 1917-1945.
Physical Description:	xi, 251 pages ; 23 cm.
Format:	Book

Contents:

A new approach to retailing and consumption : the campaign for Soviet trade
The "perestroika" of the retail sector : visionary planning for revolutionary retailing
Legitimizing Soviet trade : gender and the feminization of the retail workforce
"Revolutionary bolshevik work" : Stakhanovism in retail trade
The kontrol of Soviet trade from above and from below
The making of the new Soviet consumer
Soviet retailing and consumer culture in comparative perspective.