Fashion brands : branding style from Armani to Zara / Mark Tungate.

Bibliographic Details

Main Author:	Tungate, Mark, 1967-
Language:	English
Published:	London ; Philadelphia : Kogan Page, 2008.
Edition:	Second edition.
Subjects:	Fashion merchandising. Branding (Marketing) Advertising > Fashion.
Online Access:	Connect to: Table of contents only - All users (Cataloging @ Library of Congress)
Physical Description:	xv, 264 pages, 16 unnumbered pages of plates : color illustrations ; 24 cm
Format:	Book