How to survive and prosper as an artist : selling yourself without selling your soul / Caroll Michels.

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Bibliographic Details
Main Author: Michels, Caroll
Language:English
Published: New York : Henry Holt and Co., 2009.
Edition:Sixth edition.
Series:Holt paperback.
Subjects:
Art > Vocational guidance > United States.
Art > Marketing.
Physical Description:xviii, 381 pages ; 21 cm.
Format: Book
Contents:
  • Launching or relaunching your career : overcoming career blocks
  • Launching or relaunching your career : entering the marketplace
  • Presentation tools and packages
  • Art marketing and the internet
  • Pricing your work : how much is it worth?
  • Public relations : keep those cards and letters coming in and going out
  • Exhibition and sales opportunities : using those that exist and creating your own
  • Dealing with dealers and psyching them out
  • The mysterious world of grants : fact and fiction
  • Generating income : alternatives to driving a cab
  • Rationalization, paranoia, competition, and rejection and the overwhelm factor.