The marketing game! ! : with student CD-Rom / Charlotte H. Mason, William D. Perreault, Jr.

Bibliographic Details
Main Author:	Mason, Charlotte H.
Other Authors:	Perreault, William D., Jr
Language:	English
Published:	Boston : McGraw-Hill/Irwin, [2002], ©2002.
Edition:	Third edition.
Subjects:	Marketing > Decision making. Management games.
Physical Description:	xviii, 100 pages : illustrations, forms ; 28 cm + 1 CD-ROM (4 3/4 in.)
Format:	Book

Description
Note:	Accompanied by a CD-ROM containing student software and multimedia tutorials. System requirements for computer disc: Window 95/NT98/2000/ME; 3MB of free RAM; tutorials require a multimedia PC (with sound) and CD-drive; TMGftp requires an Internet connection.
Call Number:	HF5415.135 .M39 2002
ISBN:	0256139881 9780256139884