The marketing game! ! : with student CD-Rom / Charlotte H. Mason, William D. Perreault, Jr.

Bibliographic Details
Main Author: Mason, Charlotte H.
Other Authors: Perreault, William D., Jr
Language:English
Published: Boston : McGraw-Hill/Irwin, [2002], ©2002.
Edition:Third edition.
Subjects:
Marketing > Decision making.
Management games.
Physical Description:xviii, 100 pages : illustrations, forms ; 28 cm + 1 CD-ROM (4 3/4 in.)
Format: Book

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