Predictable magic : unleash the power of design strategy to transform your business / Deepa Prahalad and Ravi Sawhney.

Bibliographic Details
Main Author:	Prahalad, Deepa, 1972-
Other Authors:	Sawhney, Ravi, 1956-
Language:	English
Published:	Upper Saddle River, N.J. : Wharton School Pub., [2011], ©2011.
Subjects:	Strategic planning. Technological innovations. Competition.
Physical Description:	xxii, 183 pages : illustrations ; 24 cm
Format:	Book

Description
Call Number:	HD30.28 .P7 2011
Bibliography Note:	Includes bibliographical references and index.
ISBN:	9780137023486 (hc : alk. paper) 0137023480 (hc : alk. paper)