Predictable magic : unleash the power of design strategy to transform your business / Deepa Prahalad and Ravi Sawhney.

Bibliographic Details
Main Author:	Prahalad, Deepa, 1972-
Other Authors:	Sawhney, Ravi, 1956-
Language:	English
Published:	Upper Saddle River, N.J. : Wharton School Pub., [2011], ©2011.
Subjects:	Strategic planning. Technological innovations. Competition.
Physical Description:	xxii, 183 pages : illustrations ; 24 cm
Format:	Book

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